Diversified consumption lights up Mid-Autumn Festival | Lighten "face" and emphasize "lining" to return to tradition and advocate health
CCTV News:Not only is the packaging simpler and greener, but the reporter found in the interview that whether it is the moon cake stuffing or the Mid-Autumn Festival gift box for visiting relatives and friends, everyone pays more attention to returning to tradition and advocating the concept of health.
In the Mid-Autumn Festival gift sales area of a large chain store in Zhengzhou, Henan Province, the reporter saw that holiday gift boxes, including moon cakes, red dates and nuts, became hot spots for consumers to buy before the festival.
After visiting many markets, the reporter observed that in the Mid-Autumn Festival this year, the traditional fillings such as five kernels, salt and pepper, red beans and so on were still welcomed by consumers, and alcohol moon cakes and fruit moon cakes with the concept of low fat and low sugar became the new favorites of the market.
This time-honored store in Beijing not only serves traditional moon cakes such as Wuren, Lianrong Shuanghuang and Zilaihong, but also introduces Beijing-style sugar alcohol moon cakes. It uses more than ten kinds of ingredients such as oats, medlar and quinoa to match delicious grain fillings, combined with the formula of suede and sugar alcohol, and advocates health while returning to tradition.