Jay Chou signed a Hollywood brokerage firm. Is the next outlet an entertainment broker?
(This article was first published in "Movie Rising Potential", welcome WeChat to search filmmore for attention)
Special feature of 1905 film network Last weekend, two Hollywood sequels released at the same time, and are simply a pair of he is my brother, both of which have lost their reputation, and the forced implantation of China elements has also been criticized too hard. In "The Rogues 2", Jay Chou did not sing well. On the other hand, the pilot Baby insisted on not hitting the plane with soy sauce, but only opened the honey smile JPG format all the way. You can’t tell the difference between crying and laughing.
In Independence Day 2, the Baby’s smile is charming, but the opening method seems to be JPG.
In addition to simultaneous appearances in Hollywood blockbusters, another big thing that Jay Chou and Baby have in common is that they both signed a Hollywood brokerage company this year. The difference is that Jay Chou and Hannah Quinlivan joined the Hollywood brokerage "boss" — — CAA。 Baby chose the third UTA.
In fact, as far away as Gong Li and Chow Yun Fat, as close as Fan Ye and Li Bingbing, China, the "international norm" superstars, have made their debut in many blockbusters and co-productions under the operation of American brokerage companies. Although the vase has passed, the soy sauce has passed, the street has passed, and the thunder has passed, the good Hollywood brokerage company behind them has made great contributions in leading China films and filmmakers to "go global".
Below, Zi Shijun will explain in detail what magic weapons Hollywood brokerage companies have, what they have done in China in the past ten years, and where is the development path of China performing arts brokerage?
[How do Hollywood entertainment brokers play? Here are 5 TIPS]
In Hollywood, which is famous for its freedom and leisure, there are a group of people who are always in suits and ties, and they are the star agents in Hollywood.
In the Hollywood film industry, where specialization and fine division of labor have reached the extreme, everyone has their own duties, so it is necessary for intermediaries to connect all the links in series. Left-handed art and right-handed money, brokerage companies are indispensable adhesives and lubricants for the operation of Hollywood system. Lucia, UTA’s assistant broker, once said, "In Hollywood, everyone knows that the brokerage company is the core of the entertainment industry."
When it comes to Hollywood brokerage companies, we have to mention the "Big Four", CAA, WME, UTA and ICM. Among them, CAA is a well-deserved brother. It is said that more than 70% of Hollywood popular stars have brokerage contracts with CAA, and the total number of customers is about 5,000. Nearly half of the global box office comes from films directed by CAA directors.
CAA Los Angeles Headquarters, the legendary "Death Star"
CAA’s headquarters in Los Angeles is nicknamed "Death Star" by the American media, which is taken from and stands for being powerful and invincible. Some people even say that there are only two kinds of people in Hollywood, CAA people and others.
WME’s predecessor WMA is the oldest brokerage company in Hollywood, which was founded in 1898. Hit by CAA in the middle, it was never recovered. However, since the merger with the rising star Endeavor (one of the top five brokerage companies) in 2009, and then the acquisition of IMG in 2013, this old brokerage company has a second spring.
The other two giants, UTA and ICM, although their stalls are not as big as the first two, each has its own advantages. Please see the figure below for the strength comparison of the four Hollywood brokers.
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